►EPISODE 185: Sticker Tips and Trends with StickerGiant
Stick around because this week, Michelle is joined by KB from StickerGiant to discuss why branded stickers could be your business' next secret weapon. From tips on designing the perfect sticker to leveraging stickers as a low-cost marketing tool, you'll learn how stickers increase brand loyalty.
KB is the Content Marketing Manager at StickerGiant.com, specializing in all things content. KB's journey in organic social media began while managing a brewery in Colorado Springs. KB's tenure at StickerGiant has been a significant career catalyst, providing opportunities to work with incredible people and grow professionally. The recent StickerGate incident, as coined by some cheeky folks on social media, showcased KB's ability to be timely and address the questions people are asking in a viral way.
In today's episode, we cover the following:
KB's career journey
StickerGiant's products
Her favorite case studies
Creative uses for stickers
Stickers and brand visibility
Things to be aware of when designing stickers
Content marketing and community engagement
Navigating online drama while staying true to your values
The importance of SMMs having creative freedom
Direct mail and catalogs
Sticker popularity and trends
GUEST INFO:
To learn more about StickerGiant, follow them on Instagram, TikTok, and Facebook @StickerGiant, and visit their website, StickerGiant.com.
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This episode of the Kiss My Aesthetic Podcast is brought to you by Audible. Get your first month free at www.audible.com/kma.
This episode was edited by Berta Wired
Theme music by: Eliza Rosevera and Nathan Menard
