►EPISODE 225: Avoid Creative Burnout with Meg Wagler
How can you find the magic when you unplug? Illustrator and muralist Meg Wagler joins Michelle to talk about cultivating creativity, balancing digital and analog mediums, and finding inspiration in unexpected places. They discuss the power of curiosity, the value of having non-monetized hobbies, and how Meg’s artist residency in Finland reshaped her approach to rest and creativity. From building an “inspiration bin” to exploring dreamscapes, Meg shares how artists can avoid burnout while creating meaningful, vibrant work. This episode is a deep dive into the intersection of art, life, and the power of slowing down.
►EPISODE 224: Pivot Your Creative Business with AMD Creative
Discover why confidence is the secret ingredient to creative success. Adelaide returns to the Kiss My Aesthetic Podcast to share her unfiltered journey of restructuring her agency, building confidence, and embracing creativity on her own terms. She and Michelle discuss boundaries, working remotely, and why creative entrepreneurs need to “coast through the cringe” to grow. From starting a new course to leaning into public speaking, Adelaide opens up about what it really takes to evolve as both a business owner and creator. Remember: confidence is built, not given.
►EPISODE 223: Client Case Study: Falling Waters Landscape
Good design starts with good questions. MKW Creative Co. client Ryan Prange of Falling Waters Landscape shares his approach to designing outdoor spaces that feel intentional, livable, and distinctive. He and Michelle discuss the importance of asking better questions, delivering hospitality-level service, and truly listening to clients. From high-end residential gardens to restaurant patios, Ryan explains why great design isn't just about aesthetics but about creating spaces people want to use. Tune in to learn about intuitive design.
►EPISODE 222: Turning Anxiety Into Action with Whitney Alexandra
Your brand still matters even when the world is on fire. This week, Whitney Alexandra returns on the podcast to unpack the necessary work of showing up online authentically, why your business needs Fabulous Fridays, and why getting back to in-person connecting and tactile hobbies is so important. It’s about building a brand that’s resilient, relevant, and ready for real connection.
►EPISODE 221: The Strategy Behind Viral, Fan-Loved Branding with Cookie in the Kitchen
Make your audience feel seen, and they'll do the marketing for you. Cookie in the Kitchen has built the kind of brand people want to show off, share, and celebrate—even Harry Styles. She and Michelle dig into the strategy behind art that feels personal, why fandom is community gold, and how nailing the details turns customers into evangelists. From TikTok virality to capturing an artist’s “lore” on a cookie, Emily proves branding is about seeing people deeply. If you want your work to feel irresistible, this episode is your blueprint.
►EPISODE 220: Rising Costs and Brand Resilience with Dental Hygiene Nation
What started as a side hustle in dental hygiene school turned into a wildly successful lifestyle brand. Caitlyn Cochran shares how she built Dental Hygiene Nation from Etsy orders in her dorm room to a full-blown eCommerce business. She and Michelle talk about community, niching down, and trusting the slow-and-steady brand building process. If you've ever struggled to increase your prices, tackle limiting beliefs as an entrepreneur, or show up online as a founder, this episode will give you the insights to quell those fears.
►EPISODE 219: Educating the Next Gen of Creatives with Carolyn Jungman
Meet the teacher who’s building the next generation of creatives. Carolyn Jungman joins Michelle to talk about teaching digital arts and design to Gen Z high schoolers, what students really think about AI, and why creativity in education deserves more credit (and funding). If you’ve ever questioned whether this generation “gets it,” this episode proves they’re already building what’s next.
►EPISODE 218: What Real Leadership Looks Like with Veronica Perondi
Ever feel like you’re stuck in your own professional bubble, wondering how to actually make connections that matter? Michelle dives in with Veronica Perondi of LEAD San Diego into what it really takes to break out, build a brag-worthy network, and get your seat at the table. From Michelle's personal experience with the program to redefining networking and why you need to join a local leadership program, this convo is all about mixing curiosity, community, and leadership together.
►EPISODE 217: What Travel Teaches You About Creativity with Caroline Tomlinson
Drop everything and book a flight. Join Michelle and illustrator Caroline Tomlinson as they dive into the winding, wanderlust-filled path that led Caroline from agency burnout to full-time artistry, with pit stops in London, Cape Town, and New Zealand. They talk grit, galleries, creative identity, and the irreplaceable inspiration of travel. Tune in to embrace the beauty of happy accidents, creative ruts, and why travel is the ultimate fuel for your imagination.
►EPISODE 216: AI for Brand Designers with Lauren deVane
Lauren deVane is back (for the fifth time!) to help us make sense of the AI landscape—minus the tech bro energy. She and Michelle unpack what GPT-4o actually means for creative work, how to use AI tools with taste, and why brand builders can’t afford to sit on the sidelines. From custom bots to off-label use cases, this conversation is a sharp, strategic look at where branding and AI intersect.
►EPISODE 215: Client Case Study: FRG Real Estate (Part 2)
Real estate but make it cozy with a touch of luxury. Tune in to hear Molly Gallagher of FRG Real Estate and Michelle talk all things Milwaukee, from historic homes to heritage branding. They dig into the emotional side of real estate, how to stage and sell with style, creating branded merch people actually want to rep, and what makes FRG’s team-first, family-rooted approach so special. Molly shares her insights on client care, design taste, and why community is everything in the Midwest market. Tune in to learn all about architecture, aesthetics, and selling with heart.
►EPISODE 214: What Google Wants in 2025: SEO Tips from Searchlight Digital
SEO is a long game—here's how to play it well. SEO expert Tedi Bezna breaks down what SEO actually is, where to start, and how to make your website more findable without becoming a tech expert. From keyword strategy to AI myths to what Google really wants in 2025, this convo is a goldmine for service providers, designers, and online business owners alike.
►EPISODE 213: Diversify Your Creative Business with Pandr Design
Ready to ditch the starving artist trope and paint your own path to creative success? From charging what you’re worth, to calling out sneaky art competitions, and navigating the wild world of social media—Michelle and Phoebe break it all down. Pull back the curtain on the business of murals, how Phoebe cold-pitches her way to projects, and why she’s over playing nice with companies running “for exposure” contests. Plus, hear the hot takes and honest realities of building a creative career in late stage capitalism.
►EPISODE 212: Setting Social Media Boundaries with Colette Peri
What if your anxiety is really just untapped creativity looking for a way out? Join Michelle and stop-motion expert Colette Peri as they give actionable tips for setting social media boundaries, making time for soul-nourishing hobbies, and rediscovering creativity just for the fun of it. In this episode, Colette shares how she found her niche, and what makes content actually magical. She and Michelle dive into creativity, pitching yourself, and staying playful even when the pressure’s on.
►EPISODE 211: How to Run Better Ads with Litchfield Media
Melissa Litchfield is the marketing strategist brands call when they're ready to run ads that actually convert. In this episode, she breaks down the Facebook and Instagram ad game—from testing offers to ad copy do’s and don’ts to how your creative strategy can make or break your ROI. She and Michelle also dive into ad budgets, email list-building, and why you should probably stop boosting posts.
►EPISODE 210: Scaling Your CPG Brand with Queen St Bakery
From a homemade gluten-free loaf for mom to Whole Foods shelves nationwide, Queen Street Bakery’s journey is anything but bland. Founders Giovanni and Tony share how they built a better-for-you, gluten-free bakery brand without cutting corners or flavor. They dig into ingredient sourcing, packaging pivots, building a brand, and what it takes to win customer trust in the crowded CPG space.
►EPISODE 209: How to Build Creative Confidence with Molly Reopelle
Big art. Bigger confidence. Molly Reopelle shares how she went from calligraphy at weddings to murals that define neighborhoods—literally. In this creative deep-dive, her and Michelle unpack the magic of large-scale art, finding your visual style, and navigating pricing with confidence (even if you’re Midwest nice about it). Molly drops gems on creative sustainability, public art, business coaching, and why she doesn't take on projects in January. If you’ve ever wondered what it takes to turn passion into public-facing, paid work—this one’s for you.
►EPISODE 208: Client Case Study: Avenue 8 Cocktails
One woman. One wild idea. One perfect can. Tiffany Jones, founder of Avenue 8 Cocktails, joins Michelle to share how she turned a frustration into an award-winning beverage brand. She'll walk you through the female-led research, formulation, and design process that brought her vision to life—from sourcing clean ingredients to collaborating with kick-ass team. They also dive into building a lifestyle brand, seeding strategy, and that feeling of seeing complete strangers enjoy your product. Tune in for business inspo, packaging eye candy, and a reminder to say yes to yourself before you're "ready."
►EPISODE 207: How to Prep for a Brand Shoot with LeightBox Media
If your Dropbox is full of unused brand photos… this episode is your intervention. Photographer and videographer Nadia of LeightBox Media joins Michelle to dish on everything from shoot prep to post-production magic. They talk creative direction, pricing realities, how to plan for photos with real longevity—and why one great image can work way harder than you think. Nadia shares what makes a shoot run smoothly, the gear that matters, and how AI is changing the creative workflow.
►EPISODE 206: Turn Your Art Into a Business with Annie Bolding
Big walls, bold colors, and even bigger creativity—Annie’s murals turn blank spaces into showstoppers. She shares how she landed her first big projects, why pricing your work confidently is non-negotiable, and how artists can ditch the starving artist myth for good. Plus, she breaks down the power of community, creative flow, and why women lifting each other up is the real blueprint for success.