►EPISODE 256: Scaling Your Online Community with Heartbeat
What's the real difference between followers and genuine community? Meet Murtaza Bambot, the founder of Heartbeat, as he unpacks the evolution of online spaces, why social platforms are losing their magic, and how the right tech can transform your group into a thriving, revenue-generating network. Discover practical strategies for migrating members, building authentic engagement, and leveraging customizable platforms like Heartbeat to future-proof your business. Whether you’re a creator, solopreneur, or brand leader, you'll gain a refreshing perspective on sustainable community growth. Tune in for a behind-the-scenes look at the new era of connection.
In today's episode, we cover the following:
Murtaza's beginnings as a digital native
How Heartbeat's community has evolved
Social media business models and Heartbeat's
Heartbeat's platform features
The value of small, dedicated communities
Brand vs. creator use cases
Online education and community engagement
The future of community, tech, and human interaction
RESOURCES:
Episode 111: Working Styles & Community with ESM Creative
Episode 218: What Real Leadership Looks Like with Veronica Perondi
Guest info:
To learn more about Heartbeat, follow them on Instagram @heartbeat.chat and join their community at heartbeat.chat
WORK WITH MKW CREATIVE CO.
Connect on social with Michelle at:
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This episode was edited by Berta Wired
Theme music by: Eliza Rosevera and Nathan Menard
