►EPISODE 207: How to Prep for a Brand Shoot with LeightBox Media
If your Dropbox is full of unused brand photos… this episode is your intervention. Photographer and videographer Nadia of LeightBox Media joins Michelle to dish on everything from shoot prep to post-production magic. They talk creative direction, pricing realities, how to plan for photos with real longevity—and why one great image can work way harder than you think. Nadia shares what makes a shoot run smoothly, the gear that matters, and how AI is changing the creative workflow.
Nadia Nowak-Leight is a San Diego-based branding photographer and videographer with over 10 years of experience. As the owner of LeightBox Media, she specializes in helping women confidently grow and launch their businesses with marketable content that drives traffic, builds trust, and boosts sales. She also works with commercial brands to craft compelling projects that sell, delivering everything from ad campaigns to sizzle reels that elevate their presence and extend their reach.
In today's episode, we cover the following:
How Nadia became a photographer
Photo vs. video strategy
Making a successful photoshoot
Different types of brand photography
Running an efficient and organized shoot
Creative flow and client energy
How brand designers can support photographers
Post-production and delivery
Maximizing photo longevity
Photography and videography trend predictions
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To learn more about Nadia and LeightBox Media, follow her on Instagram @LeightBoxMedia and TikTok @Nadia_NowakLeight and visit her website at LeightBoxMedia.com.
Social media in 2025 is pure chaos—platforms are shifting, algorithms are unpredictable, and keeping up feels like a full-time job. That’s why we're sharing our 2025 Social Media Webinar that we share with all of our clients. It's a no-BS breakdown of what’s working, what’s dead, and how to build a strategy that actually delivers. Whether you’re a brand owner or a social media pro, this resource is your shortcut to navigating the wild west of online marketing. Tune in at MKWCreative.co/resources/p/2025socialmedia
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This episode was edited by Berta Wired
Theme music by: Eliza Rosevera and Nathan Menard
