BOOKCLUB
READING APP
Sisters and avid readers Blair and Brooke reached out for help designing their passion project Bookclub App. Seeing what we were able to accomplish with Bad Bitch Book Club, they hired team MKWCC for Full Service Brand Design and quickly added on Social Media Management for Instagram and TikTok.
HOW IT STARTED
WHAT WE DESIGNED
Our main goal in designing the look and feel for the Bookclub App was to lean in on a color palette and logo design that would be eye-catching for users in the app store and hint at Bookclub App’s proprietary offering: spoiler-free discussion tabs. We designed a subtle nod to this functionality by incorporating the bookmark motif in the main logo and submark design.