DENTAL HYGIENE SEMINARS
HOW IT STARTED
Our project with Dental Hygiene Seminars (DHS) initiated through our partnership with Dental Hygiene Nation, focusing on redesigning the Dental Hygiene Board Review Study Guide in 2023. Quickly recognizing gaps in DHS’s branding, we set out to revamp their visual identity to appeal to a diverse audience of Gen Z students, educators, and conference sponsors. Our goals were to create a vibrant, consistent brand that retained DHS’s essence of innovation and trust, aiming to boost their market presence and attract more sponsors and participants.
For Dental Hygiene Seminars (DHS), we crafted a refreshed branding featuring a vibrant palette of green apple, mint, and lilac, paired with a dynamic font system.
This design revitalizes the brand by infusing it with characteristics that convey professionalism, engagement, and inclusivity. By incorporating AI-generated imagery and refined typography, we resolved prior inconsistencies and adapted the aesthetic to appeal attractively to younger audiences, avoiding overly juvenile or corporate vibes.
This approach ensures DHS stands out in a competitive educational environment while maintaining its core values.
WHAT WE DESIGNED
AI GENERATED EVENT ACTIVATION CONCEPTS
