► EPISODE 083: Life According to Agency Owner & Coffee Entrepreneur Whitney Eckis
Whitney Eckis is a creator of elevated experiences. It began at the bright age of twenty-two when she became the founder and CEO of her marketing agency, Eckis Marketing, a creative communications agency based out of San Diego, CA. Under Whitney’s leadership, she has elevated brands such as Marriott, Hilton, SOULCYCLE, and CLEARSTEM through social media marketing, influencer relations, branding, experiential events, and creative strategy.
Now in tandem with growing Eckis Marketing, along with five other endeavors, Whitney has begun elevating the coffee experience. I introduce to you, Get Supr, a hemp-infused instant coffee brand!
Today we cover:
Who Whitney is and what she does
Her origin story
Services her agency offers
What has changed in marketing
Transitioning from service-based to product-based and what her non-negotiables were
What brands inspire her
What she looks for when hiring someone
Top tips for productive networking
How the pandemic has affected entrepreneurship and online business
Industry pet peeves and advice for coaches & solopreneurs
Where she goes for creative inspiration
RESOURCES:
Business is Personal: The Truth About What it Takes to Be Successful While Staying True to Yourself by Bethenny Frankel
055 Life according to Creative Agency Owners - Adelaide Matte of AMD Creative
Guest info:
For more on Whitney, you can find her @undertheinfluence.pod on Instagram, and to check out her businesses and offerings, head over to whitneyeckis.com.
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