► EPISODE 109: One Concept Method with Hayley Fedders Studio Seaside
Have you heard of the One Concept Method and wondered how to implement it to attract high-end clients?
Then this is the episode for you!
On today's episode, Michelle is joined by fellow brand designer Hayley Fedders to dive deep into this game-changing method to streamline your process. PLUS, learn more about positioning yourself as a creative expert and how tools like ChatGPT can work for you and not against you.
Hayley Fedders spent the past 8 years building her design studio into what it is today. But the first 5 years, she struggled big time to make ends meet, was stressed out every month, spent way too long Googling everything and craved a community of fellow designers.
Fast forward to today, where she put the hard work in to move beyond stressful, penniless months, and her design studio, Studio Seaside, has turned into so much more than what she had originally imagined.
These days she splits her time between client design work and helping fellow brand designers through her online course, Brand Process Savvy.
In today's episode, we cover the following:
How Hayley got into graphic design and her origin story
The power of blogging and educational content
How Hayley's style has evolved and the brands she typically focuses on
The value-add of the One-Concept Method
The brand designer's process and her favorite and least favorite parts of it
How ChatGPT can be utilized to benefit your business
Finding clients via TikTok and managing the varied feedback on the platform
Blocking out time to do things for you as a freelancer so you don't feel fried at the end of the day
Hayley's ins and outs for 2023
RESOURCES:
Brand Process Savvy by Studio Seaside
Savvy Series by Studio Seaside
Studio Seaside's FREE Workshop May 18th: The One Concept Method
FREE Workshop: How to Attract High-End Clients
Episode 108: Social Content 'icks' with Amber Figlow A Creative Co.
Guest info:
To learn more about Hayley and her fantastic insights, you can follow her on Instagram and TikTok @Studio.Seaside, Facebook @Studio.Seaside.Branding or visit her website at studioseaside.com.
WORK WITH MKW CREATIVE CO.
Connect on social with Michelle at:
Did you know that the fuel of the POD and the KMA Team runs on coffee? ;) If you love the content shared in the KMA podcast, you're welcome to invite us to a cup of coffee any time - Buy Me a Coffee!
This episode of the Kiss My Aesthetic Podcast is brought to you by Audible. Get your first month free atwww.audible.com/kma.
This episode was edited by Berta Wired
Theme music by: Eliza Rosevera and Nathan Menard
