► EPISODE 108: Social Content 'icks' with Amber Figlow A Creative Co.
The content queen is here!
On this super informative and jam-packed episode, content strategist Amber Figlow takes us through the rollercoaster that is social media in 2023 and how to make your content work for you. Her realistic and transparent approach will inspire you to approach content creation with curiosity and freshness.
Amber Figlow is the owner of A Creative Co. As a Content Strategist, Coach, and Speaker, she serves and educates women business owners in the creative industry. She has helped hundreds of small business owners through her 1:1 services, her membership, her products, and as a content ecosystems expert.
With over 10 years of experience as a “side-hustler” turned freelancer turned full-time entrepreneur, she has spent her time learning the ins and outs of the digital marketing space working for Fortune 500 companies, local, small businesses, and now running a successful small business of her own!
In today's episode, we cover the following:
How Amber defines digital marketing
Repurposing your content
Experimenting with your content strategically
Systems and tools she uses
Her opinions on AI
Why you don't need to be on every platform
Spammy practices on social media
Abundance over scarcity
Marketing on YouTube
RESOURCES:
FREE download: The Content Batching Guide
Amber's course: The Content System
Descript: podcast and video editing
Guest info:
To learn more about Amber, and her fantastic insights, you can follow her @a_creativeco on Instagram, TikTok and as amberfiglow on Facebook, or visit her website.
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This episode of the Kiss My Aesthetic Podcast is brought to you by Audible. Get your first month free atwww.audible.com/kma.
This episode was edited by Berta Wired
Theme music by: Eliza Rosevera and Nathan Menard