►EPISODE 156: Creating a Brag-worthy Brand Strategy

 
 

Get ready to unlock the secrets of a brag-worthy brand strategy with Michelle. Listen and learn as she spills what happens during a brand strategy session with MKW Creative Co. and how they implement it. Dive into the recipe for creating a memorable brand, from the must-haves of a mission statement to brand identity. You'll learn how to measure the ROI of your strategy and the common pitfalls to watch out for.

If you're planning a rebrand or want to start on the right foot, press play and save this episode!

-------------------------

In today's episode, we cover the following:

  • What brand strategy is, and why it's crucial for your business

  • What happens in a brand strategy session with MKW Creative Co.

  • Brand vs. marketing strategy

  • Why your target audience is NOT everyone

  • Finding your value proposition

  • Getting clear on your brand personality

  • Brand consistency

  • Common brand strategy pitfalls

-----------------------

RESOURCES:

-----------------------

WORK WITH MKW CREATIVE CO.

 

Connect on social with Michelle at:

-----------------------

Did you know that the fuel of the POD and the KMA Team runs on coffee? ;) If you love the content shared in the KMA podcast, you're welcome to invite us to a cup of coffee any time - Buy Me a Coffee!

-----------------------

This episode of the Kiss My Aesthetic Podcast is brought to you by Audible. Get your first month free at www.audible.com/kma.

This episode was edited by Berta Wired

Theme music by: Eliza Rosevera and Nathan Menard

 
Previous
Previous

►EPISODE 157: Freelance Pricing Strategies with Creative Business Kitchen

Next
Next

►EPISODE 155: Beyond the TikTok Ban with Amber and Ashli