► EPISODE 106: Art & Identity with Lindsey Cherek Waller
On today's episode, Michelle is joined by artist Lindsey Cherek Waller. From capturing queer joy to the life of an artist both on and off social media, you won't want to miss this vibrant and heartwarming conversation.
► EPISODE 105: How I Started my Brand Design Business
You asked, and we heard you! Today Michelle is diving into her MOST asked question on TikTok: how she started her brand design business.
► EPISODE 104: Business Basics with Anna Wojtowicz
From scorching hot takes about the world of social media to the slow and steady race of creating a legacy brand, Michelle and Anna cover a plethora of bases that you'll want to make sure you've got a pen and paper next to you.
► EPISODE 103: How to name your biz with Alex Koktsidis
On today's episode, Alex and Michelle dive into the importance of words—from how they sound to their connotations to even creating new words with your brand in mind.
► EPISODE 102: Internet Culture with Jo Johnson Overby
On today's sweet and inspiring episode, Jo Johnson Overby shares how she has open dialogues with her audience, privilege, and having & maintaining a large, close-knit group of girlfriends.
► EPISODE 101: Hemsley Ventures with Ashley Brinton
In today's episode, Ashley takes us through her journey, starting at Crumbl and joining the exciting early beginnings of Hemsley Ventures. If you're a budding entrepreneur—you won't want to miss this informative and jam-packed episode!
► EPISODE 100: Season 2 wrap-up with Berta Wired
WE'VE MADE IT TO EPISODE 100! To celebrate this incredible milestone, we welcome a very special guest to the podcast—our Podcast Manager, Berta Wired!
In today's episode, we’ve talked about the rise of podcasts and current stats, memorable guests and episodes from this season, what to include in a pitch (and tips for pitching to the KMA podcast), and more!
► EPISODE 099: Client Case Study Hemsley Ventures
Sawyer Hemsley is the co-founder and CBO of Crumbl Franchising, America’s fastest-growing gourmet cookie company. Originally from Preston, Idaho, Sawyer didn’t venture far for his degree in marketing at Utah State.
In today’s episode, we’ve talked about growing up in a small town and giving back to your community, Peach Grove House: the vision and future goals, how Sawyer ties in nostalgia when building a brand, and much more!
► EPISODE 098: Life according to Logo Designer James Barnard
James Barnard is a logo designer, freelancer, design educator, dad and owner of Barnard.co. He specialises in designing brand identities and logos with meaning.
Today we’ve talked about plagiarism check your designs, advice for anyone looking to get into design, predictions on the future of marketing on TikTok, his experience meeting Chris Do, and more!
► EPISODE 097: Life According to Skincare Brand Taila Skincare
A native New Yorker with Indian roots, Shadoh Punnapuzha is the founder and formulator of taïla skincare. Raised in a household where an Ayurvedic lifestyle was paramount — her parents native land, Kerala, India nurtured her everlasting curiosity in the healing power of nature.
Today we’ve talked about realizations and lessons about the skincare industry, Shadoh's backstory with Ayurveda, the inspiration behind Taila's packaging, and more!
► EPISODE 096: Client Case Study San Diego Open
If you've ever considered event marketing or are just starting out–this one is for you! The San Diego Open was undoubtedly one of the biggest projects I've ever worked on. From branding to social and on-site content creation over the course of two tournaments.
In today's total recap, Katharine and I share how we approached this huge event, what learned and what we'd do differently another time.
► EPISODE 095: Honest Review of Adobe Max
Did you miss the Adobe Max Conference this year?
Don't worry we've got you covered! In this solo episode, Michelle gives a candid review of the conference and dives right into her favorite parts aaaaaaand maybe a couple of things she'd change. From describing the community pavilion to the labs and waiting in line—you'll feel like you were right there too!
► EPISODE 094: Life According to Agency Owner Amber Frankhuizen
Amber Frankhuizen founded AFMKTG [A-F-Marketing] in 2018 on an ironing board. After burning out as a VP of Sales & Marketing in the corporate world, she set out to take a few months off before getting back to work, but her phone rang with people asking for help with marketing and social media.
In today’s episode, we’ve talked about the value of internships and how Amber structures them: from collaboration to mentorship to the legality side of things, why curiosity will set you up for success, and much more!
► EPISODE 093: Life According to Wine Enthusiast Miroki Tong
Miroki's a recovering international performer and producer. Her recent spearheaded project, @9ouncesplease on Instagram, shares her decade-long passion for wine and is working to change the face of the wine and hospitality industry.
In today’s episode, we’ve talked about unpacking intergenerational trauma, how wine intertwines with branding and marketing, gatekeeping in the wine industry, curiosity vs. judgment, and more!
► EPISODE 092: Meet the Team - Brand Manager Gabby Kirsten
Gabby is an NYC-based social media manager and is currently working as a brand manager, copywriter, and junior video editor at MKW Creative Co.
In today’s episode, we’ve talked about working with brands that you're the ideal client of, cultural identity, how she brings her architectural and urban planning background into social media, predictions in the future of social media, and more!
► EPISODE 091: Client Case Study - Honey Pot Digital
Emma Peacock is a digital marketing strategist and podcast host. Through her business, Honey Pot Digital, she helps small businesses across the world grow with sustainable marketing strategies across their website, email, search, social, ads, or online communities.
Today we’ve talked about what's happened since the rebrand, diversifying your types of content in a manageable way, advice for getting a consistent flow of clients through content, and much more!
► EPISODE 090: Life According to Bookkeeper Rachel Burke
Rachel Burke is the founder of Bookkeeping by Burke, a boutique bookkeeping firm that serves female-owned, service-based businesses.
Today we’ve talked about the dangers of the comparison game, how creating a podcast can spark inspiration, why Venmo and cash apps are NOT suitable for businesses, deductions that people don't typically think of, and much more!
► EPISODE 089: Meet the Team - Video Editor Alex Berardi
Alex is a multi-hyphenate video editor with a passion for storytelling through the visual medium of social media. Today she edits & creates with clients like Dental Hygiene Nation & Same Skin as a video editor with MKW Creative.
Today we’ve talked about the value of accessible tools like Canva, trying new things and allowing yourself to fail, the beauty in messy and organic content, mind-boggling video marketing and TikTok stats, and more!
► EPISODE 088: Everything you need to know about Kiss My Portfolio Challenge 6
In this week's episode, Michelle covers all the deets you need to know about the latest Brand Design Challenge! This round covers Tanked, a Coral Cafe and Speakeasy. She'll take you through the guide and how each day will look during the challenge.
► EPISODE 087: Client Case Study - So Diego
Bianca loves bringing people together to explore her hometown of San Diego and has been offering food and drink-centric tours for over a decade. She brought on Nicole as a business partner in 2021 to help revitalize the company for their reopening post-pandemic.
In today’s episode, we’ve talked about Bianca's origin story, So Diego's evolution leading up to their rebrand with MKW Creative Co., the importance for entrepreneurs to grow their B2B network, and much more!