► EPISODE 089: Meet the Team - Video Editor Alex Berardi
Alex is a multi-hyphenate video editor with a passion for storytelling through the visual medium of social media. Today she edits & creates with clients like Dental Hygiene Nation & Same Skin as a video editor with MKW Creative.
Today we’ve talked about the value of accessible tools like Canva, trying new things and allowing yourself to fail, the beauty in messy and organic content, mind-boggling video marketing and TikTok stats, and more!
► EPISODE 088: Everything you need to know about Kiss My Portfolio Challenge 6
In this week's episode, Michelle covers all the deets you need to know about the latest Brand Design Challenge! This round covers Tanked, a Coral Cafe and Speakeasy. She'll take you through the guide and how each day will look during the challenge.
► EPISODE 087: Client Case Study - So Diego
Bianca loves bringing people together to explore her hometown of San Diego and has been offering food and drink-centric tours for over a decade. She brought on Nicole as a business partner in 2021 to help revitalize the company for their reopening post-pandemic.
In today’s episode, we’ve talked about Bianca's origin story, So Diego's evolution leading up to their rebrand with MKW Creative Co., the importance for entrepreneurs to grow their B2B network, and much more!
► EPISODE 086: Life According to Brand Strategist AnnMarie Rose
AnnMarie Rose is an Online Business Strategist and Quiz Funnel Expert with nearly a decade of experience helping business owners leverage their zone of genius to reach the right audience with the right message and generate revenue online.
Today we’ve talked about how to position shifts in your business: advice for women in entrepreneurship, how she counsels people through imposter syndrome & burnout, how do you know when it's time for a rebrand, and more!
► EPISODE 085: Life According to Business Consultant Ashli Pollard
Ashli has helped grow major businesses for 10 years in the fashion industry in NYC, but now runs her consulting agency bringing the same strategies she used in big business to entrepreneurs.
Today we’ve talked about lessons you learn at the beginning of your career, personal realizations post-pandemic, what drew Ashli to running a female-focused agency, and much more!
► EPISODE 084: Life According to Author & Poet Arielle Estoria
Born and raised in foggy Northern California and now residing in Los Angeles CA, Arielle Estoria is a Spoken Word Poet, gifted Writer and Author, captivating and authentic Emcee, Speaker, Model and Actor.
In today’s episode, we’ve talked about her rituals before writing, the line between marketing and creating, the coexistence of optimistic and pessimistic feelings around social media, and much more!
► EPISODE 083: Life According to Agency Owner & Coffee Entrepreneur Whitney Eckis
Whitney Eckis is a creator of elevated experiences. It began at the bright age of twenty-two when she became the founder and CEO of her marketing agency, Eckis Marketing, a creative communications agency.
Today we’ve talked about what has changed in marketing, transitioning from service-based to product-based, what she looks for when hiring someone, industry pet peeves and advice for coaches & solopreneurs, and more!
► EPISODE 082: Client Case Study With the Blinks
Diana is a stay-at-home, homeschooling, Pinterest mom turned accidental entrepreneur. Her love of holiday cinnamon rolls and travel hacks catapulted her once part-time blog into a full-fledged 6 figure business in 2021.
In today’s episode, we’ve talked about what it's like to backpack with 3 children, what the business side of being a content creator looks like, how the rebrand gave her a fresh perspective on her business, and much more!
► EPISODE 081: Life According to Travel Wedding Planner Sistered States
As the owner of Sistered States, Sarah has over 6 years of experience producing weddings and events in the Dallas area and beyond. Sistered States produces every scale of events, ranging from large formal wedding receptions to small intimate parties.
In today’s episode, we’ve talked about the difference between planning an elopement vs. a styled shoot, how she approaches travel now that she does destination weddings, what the prep was for her elopement giveaway, and so much more!
► EPISODE 080: Life According to Business Coach Jessica Marx
Jessica can take each goal and tie it to revenue growth. She streamlines processes, identifies areas of wasteful spend and motivates her clients to level up.
In today’s episode, we talked about the value of showing up as yourself online, the problems with the online coaching world, how the employee vs. contractor landscape has shifted and where it's headed, and more!
► EPISODE 079: Life According to PR & Human Design Expert Kaila O'Connor
Kaila’s proven ability to generate high-revenue media coverage has disrupted the PR industry and its “always on the grind” mentality.
Today we’ve talked about how Human Design intertwines with PR and affiliate marketing, "Old school" PR vs. "New school" PR, building your own self-regulatory practice based off your chart, and more!
► EPISODE 078: Life According to NFT Artist Katie Langhammer
Katie of brooklyn.nfts is an emerging Brooklyn-based digital artist who found her start in NFTs on Tiktok. She began documenting her journey as a beginner with no prior crypto or NFT experience - in an effort to onboard a community of beginners to learn alongside her journey.
We’ve talked about what NFTs stand for and how Katie uses them as a creative, pros and cons of using a marketplace such as SoulSee, how NFTs help creatives win, and so much more!
► EPISODE 077: Life According to Dallas Girl Gang Amanda Smith
Amanda Smith is a Business Coach and CEO of Dallas Girl Gang, a 50,000+ global community of engaged women connecting in career, business, and life.
Today we’ve talked about authentic marketing, community > competition, the importance of contracts and clear expectations, and soooo much more!
► EPISODE 076: Life According to Jewelry Designer Natalie McMillian
Natalie McMillan is an independent jewelry line and lifestyle brand designed and crafted in Los Angeles, California. Since the summer of 2016, Natalie McMillan has been creating jewelry pieces that transcend all personal styles and tastes, offering quality jewelry for truly everyone.
We’ve talked about how inclusivity and being a good person take a huge role in her business, her unique approach to email marketing, the separation between individual vs. business, trusting your intuition,…
► EPISODE 075: Mid-Season Q&A with Berta
Today we're kind of switching up the format this go round and I had Berta help ask me questions for a change. I looked at the team and I said "hey team members, submit your questions and I'll do my best to answer them" and created a really fun episode for you that's more of a Q&A style.
► EPISODE 074: Life According to Brand Designer Kathryn Joachim
Kathryn is the founder and brand designer-meets-strategist at Crème Brands. She takes an artisanal approach to branding and starts with original pencil sketches for a brand you’ll truly own.
Today we’ve talked about quitting vs. changing/pivoting, how working with Jessica Marx has changed her business, how she helps her clients to get to their core essence, why you should position yourself as the guide, not the hero, …
► EPISODE 073: Life According to Trademark Lawyer Michelle Murphy
Michelle Murphy is the owner of Wilson Murphy Law and The CEO of Legal Loft. She works with small businesses and creatives to secure and protect their business through trademarks, contracts, copyrights, and business formations.
Today we’ve talked about what is a trademark, and why it can be crucial to do it from the get-go, the difference between R and TM, what to do if you get a serve cease-and-desist letter, NFTs and copyright, …
► EPISODE 072: Life According to Brand & Web Studio Foxtrot Branding
Foxtrot Branding is a design studio building strategy-driven branding, websites, and packaging for visionary businesses. Founders Cass and Amanda make it their goal to empower other designers!
Today, we’ve talked about teaching others from a very young age, compensating strengths and weaknesses, marketing approach, brand new course “Pro Design Process,” and more!
► EPISODE 071: Life According to Content Marketing Educator Amber Romero
Amber Romero is the owner of A Creative Co., as a Content Strategist, she serves and educates women business owners in the creative industry.
We’ve talked about quitting clients to pivot, the importance of using email marketing, reframing and shifting your marketing strategy, selling your high ticket offers on TikTok, and a lot more!
► EPISODE 070: Life According to Holistic Witch Michelle Pellizzon
Michelle Pellizzon is the squiggly-brained founder and CEO of Holisticism, a wellness media company. Michelle deconstructs the business of wellness through her unique perspective.
Today we’ve talked about why it’s important to allow your brand to breathe, what is NFTs and WEB 3 and how web 3 will change advertising and marketing, business & well-being, and much more!