►EPISODE 173: Olympics Predictions: Brands, Athletes, & Activations
Get ready to light the torch and join Michelle as she dives into brand predictions at the Paris Olympics! With the games kicking off, Michelle breaks down why we love the Olympics, the psychological benefits of watching sports and influencer predictions. From historic partnerships like Coca-Cola and Visa to the luxury twist of LVMH at Paris 2024, discover how big brands are scoring big and how yours can, too.
►EPISODE 172: Shooting Evergreen Content with Katie Wann
Ever dreamed of fusing fabulous food with stunning visuals? Join Michelle as she slices into food and beverage photography with Katie Wann. Discover your foodie fanbase, nail your preproduction process, and brush up on your networking game. Whether you're an entrepreneur craving variety or someone looking to elevate your brand imagery, this convo serves creative and business-savvy insights for even the most introverted business owner.
►EPISODE 171: Dynamic Strategies for Optimizing Content and UGC
Get ready to optimize your content to its fullest potential. Get the secrets on teasing, releasing, and launching your products with a bang. With tips on creating a content flood to getting the user-generated content you desire, Michelle's insights will help you drive your business toward your goals.
►EPISODE 170: Branding Short-Term Rentals with Thanks for Visiting
Ever wondered how to transform a mere Airbnb into a guest's dream escape? Join Annette and Sarah of Thanks for Visiting as they dish on the secrets to creating Instagram-worthy stays, reframing your property as a brand, and making every detail count. Whether you're dreaming of buying land or wanting to design properties, this is your go-to guide for creating spaces that guests can't help but rave about.
►EPISODE 169: Your Midyear Bingo Card Check-In
You've arrived at your mid-year accountability checkpoint. How are the goals you set back in January going? This week, Michelle dives into the nitty-gritty of transforming major milestones into reality. Taking you through the 11 goals she and her team have hit and the 13 they have their eyes set on for the second half of the year, this episode is all about driving momentum and smashing those targets, one bingo square at a time.
►EPISODE 168: AI and Data Privacy for Creatives with Claire Xue
We're talkin' about AI again, and this time, we're diving deep into Claire Xue on AI wearables, digital twins, and the controversy around data security. Curious about how AI avatars could ace your client meetings or the pitfalls of Instagram's opt-out options?
►EPISODE 167: How to Share Your Work on Socials, and Make it Pop
Do you find yourself saying, "I don't know how to share my work on social media"? Don't worry because Michelle has got you covered. She spills all the deets on MKW Creative Co's latest strategy revamp to create brag-worthy content that serves you and your client. From creating content for multiple audiences to mood board montages, you'll learn how to transform your feed into a magnet for similar projects you crave.
►EPISODE 166: Hormone Health for Creatives with Funk It Wellness
What's with the hype on seed cycling? Tune in as Michelle dives in with Kate Morton, the founder of Funk It Wellness, who shares about the benefits of seed cycling and synching your business up with your menstrual cycle. Discover how a sprinkle of seeds can elevate your productivity and how creativity shifts throughout your cycle. Get the scoop on cutting caffeine, the bliss of maca lattes, and how balancing your hormones might be the ultimate business hack.
►EPISODE 165: High Schoolers vs. KMP Challenge & How to Improve your Brand Portfolio Work
Wondering what's inside the minds of the next generation of brand designers? Or how you can make your portfolio irresistible? This week, Michelle shares the feedback she gave to a class of high school students who took the Kiss My Portfolio Challenge, alongside hot tips for elevating your brand portfolio. Tune in now to start crafting a portfolio that attracts new and fresh opportunities!
►EPISODE 164: From Corporate to Freelance with Kiri Mohan
Ready to elevate your brand game and attract dream clients? Sit down with Michelle and freelance coach Kiri Mohan to hear them talk all things entrepreneurship and branding. From client boundaries to tips on how to pitch and find inspiration, this conversation is packed with insider tips and real-life success stories. Also, learn how to stay current and avoid imposter syndrome.
►EPISODE 163: Bumble's Rebranding Fail and Other Marketing Flubs
How did Bumble's rebrand turn into one of the biggest marketing flops in recent history? This week, Michelle walks through all of the tea on this one as a reminder of why consistent brand messaging is vital.
►EPISODE 162: Leveraging AI Tools for Innovative Marketing with Lauren deVane
Your AI Auntie, Lauren deVane, is back with even more AI tips to be the Anna Wintour of your content. Learn how to save time and money and the real reason why your AI content sounds robotic. From how AI is democratizing education and revolutionizing the design world, buckle up as we dive into the creative world of AI with some engaging banter along the way.
►EPISODE 161: Avoiding Burnout as a Creative with Morgan Drinks Coffee
Are you caught in the constant scroll or drained by your content strategy? Dive in with Morgan (aka Morgan Drinks Coffee) and Michelle as they discuss finding the balance between content creation and structured downtime.
►EPISODE 160: Dear Gen Z: How to Build a Personal Brand
With 1.3 billion Gen Zers navigating social media, there has never been a better time to be a contributor rather than a consumer. Dive into personal branding with Michelle as she covers three big questions: why build a personal brand, how to do it, and what does that even look like. Build your living and breathing resume and learn the secrets to standing out in the digital world.
►EPISODE 159: Travel Photography Secrets with Girl Gone Abroad
Unpack your bags and stay awhile as Lauren Carey of Girl Gone Abroad and Michelle explore the world of travel photography. Ever wonder how to turn your travel pics into something that captures what you actually saw with your eyes? Buckle up as we dive into the world of Instagrammable Airbnbs, what goes into a property shoot, and the secrets to capturing that solo travel glow without awkwardly asking someone to take your photo.
►EPISODE 158: What Does a Creative Director Do?
Let's pull back the curtain on job titles in the creative world. Today, Michelle deciphers the role of a Creative Director and how she has structured her role within her team.
►EPISODE 157: Freelance Pricing Strategies with Creative Business Kitchen
Ready to serve up prices that you actually feel good about? Tune in to hear your pricing queen, Jaz, dish out the recipe to valuing your genius.
►EPISODE 156: Creating a Brag-worthy Brand Strategy
Get ready to unlock the secrets of a brag-worthy brand strategy with Michelle. Listen and learn as she spills what happens during a brand strategy session with MKW Creative Co. and how they implement it.
►EPISODE 155: Beyond the TikTok Ban with Amber and Ashli
Has the recent TikTok ban sent you into a panic? Head into the virtual emergency room with marketing experts Michelle, Amber Figlow, and Ashli Pollard. You'll hear their content strategies, adaptability, and community-building insights.
►EPISODE 154: Streamline Your Design Process with Canva with Juls Christie-Clark
Ditch the design drama of navigating Adobe and embrace the simplicity of Canva and AI. Michelle and Juls dive deep into the efficient and convenient world of Canva. You'll discover why you need to use Canva as a designer, effective brand strategies, prompt engineering for AI, and the kind of collaboration that sparks joy and genius.