►EPISODE 153: How to Manage Design Revisions Like a Pro
Have you ever poured your heart and soul into a client's brand design only for them to say, "This isn't really what we had in mind?" Yes, you're entitled to a one-minute pity part, but you need to know how to bounce back productively.
►EPISODE 152: Small Wonders: Exploring Miniaturist Art with ChelseaMakes
Ever wondered how to generate buzz with a budget, keep it real with your brand, or maybe shrink down the world to pocket-size perfection? Michelle is joined by Chelsea of ChelseaMakes, a miniaturist crafting big stories on tiny scales. They dive into the ups and downs of the creative grind, the excitement and fear surrounding AI-generated art, and why keeping it real beats polished perfection. Get ready for a 'small talk' that's anything but trivial.
►EPISODE 151: Use This Playbook for Your Next Product Launch
Generate buzz, hype your audience, and plant the seeds of your new product so people are ready to buy as soon as the cart drops. Today, Michelle shares her ideal campaign SOP stocked with real-life examples and case studies to note. She breaks down each launch phase into how long they should last and what content you need to post. Take out all of the guesswork for how to plan your next launch and save this episode to use as your product launch blueprint.
►EPISODE150:Celebrating 150 episodes with Berta Wired
To celebrate the 150th episode, Berta is back on the podcast! Michelle and Berta reminisce on their podcasting journey, from the conception of the Kiss My Aesthetic podcast to collaborating to launch other people's podcasts. You'll hear about their partnership, how you can work with them to launch your podcast, and their experiences launching Whiskey & Lace and Unpacked with the Blinks podcasts together.
► EPISODE 149: Creating Authentic Content with Donavan Barrett
It's 2024. Can we stop glorifying viral content? Today, Michelle is joined by social media strategist Donavan Barrett, who shares his journey from creating videos as a kid to becoming a sought-after digital marketing expert with a loyal audience.
► EPISODE 148: How to Explain Your Designs to Clients
Ready to present designs that your client loves and immediately sends their approval on? Today, Michelle shares her best tips on setting up your brand presentation for success through communication styles and positioning yourself as the creative mastermind that you are. From building confidence, listening to your client thoroughly and doing everything with energy, you'll learn how to elevate your client's experience and nail your next design presentation.
► EPISODE 147: The Power of Print in the Digital Age with MoreWithPrint
Tired of the same old digital marketing? Dive into the world of print project power with Lauren Russett, as she spills the ink on the importance of tangible branding in a digital world. Tune in for a vibrant discussion on brand consistency through print marketing, multifunctional printed products, and creating a tangible presence for your brand.
► EPISODE 146: My Brand Design Process, Step by Step
Get Michelle's recipe for building brag-worthy brands. Today, Michelle walks you through each step of her brand design process, from onboarding the client to presenting their branding. You'll learn how to uplevel your brand design process, the critical role of client presentations, and why you need customized design elements.
► EPISODE 145: How to Repurpose Content with Amber Figlow
Amber is back! In today's episode, she shares her journey from having an agency to creating a personal brand. Get ready to stand out in the digital noise with her content repurposing and branding tips. From the importance of personal touch to why you may want to incorporate carousels on your socials again, you'll learn how to make your content work for you.
► EPISODE 144: 2024 Design Trend Predictions
While Taylor Swift dominated the Eras of 2023, what's in store for 2024? Based on an analysis of art history, fashion, and pop culture. Michelle breaks down the four projected design trends for the new year. Discover the brands that naturally do these trends well and those that should.
► EPISODE 143: Building a Slow Fashion Brand with Kristian Hansen
How can your brand join the revolution of community branding rather than stick to the old traditional ways? Kristian of Slø has some game-changing insights. Discover the true power of brand loyalty and transparency, the highs and lows of entrepreneurship, and embracing the imperfections.
► EPISODE 142: Client Case Study: Fit Boss Blueprint with Reuben Brooks
Reuben Brooks is a Fitness Business Coach who helps personal trainers and fitness coaches take their businesses online and scale it to 6 figures within 6 months or less.
► EPISODE 141: Marketing for Lifestyle Brands with Whitney Eckis
Get ready for some juicy marketing insights and candid conversations about the ins and outs of building a lifestyle brand. Today, Michelle is joined by digital marketing strategist Whitney Eckis. Whitney shares her entrepreneurial journey, from building her marketing agency to acquiring and growing successful lifestyle and beverage brands like Get Supr and Mela Water.
► EPISODE 140: Should You Keep Your Brand Launch a Secret?
Get the inside scoop on whether to tease your brand launch or not! On today's solo episode, Michelle breaks down the hotly debated topic of whether to keep your brand/re-brand launch hush-hush or to give a behind-the-scenes experience to your audience.
► EPISODE 139: Launching a Podcast with Whiskey and Lace
Are you an entrepreneur considering to start a podcast? Take inspo from today's guest, Erika Altes, of Whiskey and Lace. From launching a successful podcast to navigating sponsorship opportunities and creating engaging content, Michelle and Erika dive into podcasting and entrepreneurship.
► EPISODE 138: 10x Your Biz and Build a Life You Love with Whitney Alexandra
Before you start mapping out next year's business goals, you'll want to soak up all of today's juicy insights. Today, Michelle is joined by performance coach Whitney Alexandra to share the secrets to building a profitable business while living a life you love.
► EPISODE 137: Cracking the Social Media Code with Amber Broder
Look no further because today, Michelle is joined by social media expert, Amber Broder. They share unfiltered takes on navigating the ever-changing world of social media with a positive and realistic mindset.
► EPISODE 136: How to Scale Your Business Sustainably with Lauren Goldstein
Today, Lauren shares how she works with businesses to overcome tech overwhelm, scale with style, and optimize team performance. From her diagnostic process to simplifying processes, Lauren's expertise will revolutionize how you approach your business.
► EPISODE 135: Making Enemies, Gaining Fans with Snask Creative Agency
Yes, you read that right: we're learning how to make enemies (and why it's valuable for brands to do this!). Today, Michelle is joined by Swedish design mavens Freddie Ost and Erik Kokum as they discuss working with perfect clients, pushing creative boundaries, and creating viral campaigns. From their unique name (yes, it means candy in Swedish!) to standing up for what they believe in, Snask holds nothing back. You won't want to miss their insights on branding, tech, AI, and the importance of celebrating the creative journey.
► EPISODE 134: How to Build your Brand Architecture
Decode the secrets to building an irresistible brand architecture! Whether you offer multiple services or have numerous ideal client avatars, get ready to learn how to create a clear and organized brand. If you're a passionate entrepreneur with varying interests, this one's for you!