Marketing MKW Creative Co. Marketing MKW Creative Co.

►EPISODE 152: Small Wonders: Exploring Miniaturist Art with ChelseaMakes

Ever wondered how to generate buzz with a budget, keep it real with your brand, or maybe shrink down the world to pocket-size perfection? Michelle is joined by Chelsea of ChelseaMakes, a miniaturist crafting big stories on tiny scales. They dive into the ups and downs of the creative grind, the excitement and fear surrounding AI-generated art, and why keeping it real beats polished perfection. Get ready for a 'small talk' that's anything but trivial.

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Marketing MKW Creative Co. Marketing MKW Creative Co.

►EPISODE 151: Use This Playbook for Your Next Product Launch

Generate buzz, hype your audience, and plant the seeds of your new product so people are ready to buy as soon as the cart drops. Today, Michelle shares her ideal campaign SOP stocked with real-life examples and case studies to note. She breaks down each launch phase into how long they should last and what content you need to post. Take out all of the guesswork for how to plan your next launch and save this episode to use as your product launch blueprint.

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Marketing MKW Creative Co. Marketing MKW Creative Co.

►EPISODE150:Celebrating 150 episodes with Berta Wired

To celebrate the 150th episode, Berta is back on the podcast! Michelle and Berta reminisce on their podcasting journey, from the conception of the Kiss My Aesthetic podcast to collaborating to launch other people's podcasts. You'll hear about their partnership, how you can work with them to launch your podcast, and their experiences launching Whiskey & Lace and Unpacked with the Blinks podcasts together.

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Marketing MKW Creative Co. Marketing MKW Creative Co.

► EPISODE 148: How to Explain Your Designs to Clients

Ready to present designs that your client loves and immediately sends their approval on? Today, Michelle shares her best tips on setting up your brand presentation for success through communication styles and positioning yourself as the creative mastermind that you are. From building confidence, listening to your client thoroughly and doing everything with energy, you'll learn how to elevate your client's experience and nail your next design presentation.

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Marketing MKW Creative Co. Marketing MKW Creative Co.

► EPISODE 147: The Power of Print in the Digital Age with MoreWithPrint

Tired of the same old digital marketing? Dive into the world of print project power with Lauren Russett, as she spills the ink on the importance of tangible branding in a digital world. Tune in for a vibrant discussion on brand consistency through print marketing, multifunctional printed products, and creating a tangible presence for your brand.

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Marketing MKW Creative Co. Marketing MKW Creative Co.

► EPISODE 146: My Brand Design Process, Step by Step

Get Michelle's recipe for building brag-worthy brands. Today, Michelle walks you through each step of her brand design process, from onboarding the client to presenting their branding. You'll learn how to uplevel your brand design process, the critical role of client presentations, and why you need customized design elements.

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Marketing MKW Creative Co. Marketing MKW Creative Co.

► EPISODE 145: How to Repurpose Content with Amber Figlow

Amber is back! In today's episode, she shares her journey from having an agency to creating a personal brand. Get ready to stand out in the digital noise with her content repurposing and branding tips. From the importance of personal touch to why you may want to incorporate carousels on your socials again, you'll learn how to make your content work for you.

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Marketing MKW Creative Co. Marketing MKW Creative Co.

► EPISODE 144: 2024 Design Trend Predictions

While Taylor Swift dominated the Eras of 2023, what's in store for 2024? Based on an analysis of art history, fashion, and pop culture. Michelle breaks down the four projected design trends for the new year. Discover the brands that naturally do these trends well and those that should.

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Marketing MKW Creative Co. Marketing MKW Creative Co.

► EPISODE 141: Marketing for Lifestyle Brands with Whitney Eckis

Get ready for some juicy marketing insights and candid conversations about the ins and outs of building a lifestyle brand. Today, Michelle is joined by digital marketing strategist Whitney Eckis. Whitney shares her entrepreneurial journey, from building her marketing agency to acquiring and growing successful lifestyle and beverage brands like Get Supr and Mela Water.

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Marketing MKW Creative Co. Marketing MKW Creative Co.

► EPISODE 135: Making Enemies, Gaining Fans with Snask Creative Agency

Yes, you read that right: we're learning how to make enemies (and why it's valuable for brands to do this!). Today, Michelle is joined by Swedish design mavens Freddie Ost and Erik Kokum as they discuss working with perfect clients, pushing creative boundaries, and creating viral campaigns. From their unique name (yes, it means candy in Swedish!) to standing up for what they believe in, Snask holds nothing back. You won't want to miss their insights on branding, tech, AI, and the importance of celebrating the creative journey.

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Marketing MKW Creative Co. Marketing MKW Creative Co.

► EPISODE 134: How to Build your Brand Architecture

Decode the secrets to building an irresistible brand architecture! Whether you offer multiple services or have numerous ideal client avatars, get ready to learn how to create a clear and organized brand. If you're a passionate entrepreneur with varying interests, this one's for you!

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